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Start With AI: The Essential Playbook for Leading in an AI-Driven World, by Jean Pierre Kloppers
Featured Book

Start With AI

The Essential Playbook for Leading in an AI-Driven World

I wrote this book for leaders who can feel the ground shifting under them and are tired of being told the answer is to "embrace AI" without anyone bothering to say what that actually looks like in practice.

Most of the AI literature falls into two camps. There is the technical material that explains how the models work, which most leaders do not need to read in detail. And there is the breathless commentary about the future, which most leaders cannot act on. Neither camp tells a CEO, in plain language, how to make decisions tomorrow morning that will still be the right ones in eighteen months. That is what this book tries to do.

It is built around the A.I.D.E. Framework I have been refining across dozens of client engagements. Each phase is grounded in real cases: DBS Bank's turn from Singapore's worst-rated bank into a digital leader. Siemens Gamesa's compression of turbine inspection time by seventy-five percent. Morgan Stanley's deployment of AI to over sixteen thousand financial advisers. Not held up as miracles. Walked through carefully, with the leadership decisions that made them possible named and weighed.

"In the age of AI, the biggest risk isn't making the wrong decision. It's making no decision at all. Commitment creates certainty."
Inside the Book
  • The Tale of Two CEOs
  • The Day the World Changed (Again)
  • The A.I.D.E. Framework
  • Stop Asking What. Start Asking Why.
  • The Art of the AI Pitch
  • The 3 Questions Every Leader Must Ask About AI Ethics
  • The CEO's Guide to Winning Hearts and Minds

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